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Monday 24 February 2014

Vaa Deal's unique 'Formula' for logo launch



Arun Vijay and his team 'Vaa Deal' have struck an interesting first of its kind promotional deal for their film.
Recently they got together to launch the film's logo and how??? They got budding racer Mihir Dharkar to launch the logo in his Formula 3 Race Car - something which has been done for the first time in Tamil cinema. Since the film's theme revolves around racing, Arun Vijay and team launched the logo on Dharkar's car number 9.
Directed by Sivagnanam, 'Vaa Deal' has Arun Vijay essaying the role of a racer, Vettrivel. Sharing more details about his character, the actor said that he had to do complete research for his role to look authentic on screen. He also said that since his character lives in Housing Board in Chennai, he found it challenging to dub in the local slang.
While Karthika Nair plays Arun Vijay's love interest in the film, it also has Satish, Suja Varunee, Jayaprakash, Kalyan and Vamsi in supporting roles. A complete family entertainer, 'Vaa Deal' is bannered under Feather Touch Entertainment. As of now, the film has its post-production work going on in full swing.

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